000 | 00632nam a2200265Ia 4500 | ||
---|---|---|---|
003 | OSt | ||
005 | 20231208110936.0 | ||
008 | 230819s9999 xx 000 0 und d | ||
020 | _a8186104801 | ||
040 | _cBHC | ||
082 |
_a658.87 _bAND |
||
100 | _aAnderson, Alan H | ||
245 | 0 | _aResult oriented marketing communications | |
250 | _a1ed. | ||
260 | _aNew Delhi | ||
260 | _bBeacon Books | ||
260 | _c1998 | ||
300 | _a249p | ||
650 | _aManagement | ||
650 | _aMarketing management | ||
650 | _aMarketing channels | ||
650 | _aMarketing communication | ||
700 | _aKleiner, David | ||
942 |
_cBK _2ddc |
||
999 |
_c135602 _d135600 |