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1.
Brand management by Harsh V. Verma by
Edition: 1ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi ; Excel ; 2002
Availability: Items available for loan: BHC Library (1)Call number: 658 VER.

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2.
Advertising marketing and brand building : understanding consumer behavior by Steven S Posavac. by
Edition: 1ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi ; Reference Press ; 2012
Availability: Items available for loan: BHC Library (1)Call number: 658.827 POS.

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3.
Brand society : how brands transforms management and lifestyle by Martin Kornberger. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi ; Cambridge University ; 2011
Availability: Items available for loan: BHC Library (1)Call number: 658.827 KOR.

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