Schiffman Leon, G <br/><br/>
Consumer behavior 

 - 10ed. 
 - New Delhi  Prentice Hall  2011 
 - 486p 
<br/><br/><label>ISBN: </label>9788131731567 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management<br/>Marketing mangement<br/>Consumer research<br/>Consumer behavior
<br/><br/><label>Dewey Class. No.: </label>658.8342  / SCH