Schifrman, Leon S <br/><br/>
Consumer behaviour 

 - 8ed. 
 - New Delhi  Prentice Hall  2004 
 - 587p 
<br/><br/><label>ISBN: </label>8120323505 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management<br/>Marketing management<br/>Market research<br/>Consumer research<br/>Consumer behaviour
<br/><br/><label>Dewey Class. No.: </label>658.8342   / SCH