TY  - BOOK
AU  - Gupta, Prachi 
AU  - Aggarwal, Ashita 
AU  - Majra, Hufrish 
AU  - Jacob, Isaac
AU  - Jain, Varsha
AU  - Krishna, Radha G
AU  - Narang, Ritu
AU  - Venkatesh, Shanthi
AU  - Paul, Suresh A
AU  - Goseami, Susobhan
TI  - Marketing management: indian cases
SN  - 9789332587106
U1  - 658.8  
CY  - Delhi
KW  - Management
KW  - Management of marketing
KW  - Marketing
ER  -