TY  - BOOK
AU  - Chaturvedi, Mukesh 
AU  - Kumar, Aseem 
AU  - Rahul, Manmohan 
TI  - Managing innovation and new product development: concepts and cases
SN  - 9788120337275
U1  - 658.406 
CY  - New Delhi
KW  - Management
KW  - Executive management
KW  - Change management
KW  - Innovation
KW  - Innovation management
KW  - New product development
ER  -