Sumathi, S <br/><br/>
Marketing Research and Consumer Behaviour 

 - 1ed. 
 - New Delhi  Vikas  2007 
 - 761p 
<br/><br/><label>ISBN: </label>8125914765 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer<br/>Consumer Behaviour<br/>General management<br/>Marketing<br/>Marketing Research
<br/><br/><label>Dewey Class. No.: </label>658.83 SUM