Grewal, Dhruv. <br/><br/>
Marketing 
by Dhruv Grewal and Michael Levy. 
 - 2ed. 
 - New Delhi  Tata Mc Graw Hill Publishing Company Ltd  2011 
 - 683p 
<br/><br/><label>ISBN: </label>9780071332750 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management<br/>Marketing management <br/>Marketing 
<br/><br/><label>Dewey Class. No.: </label>658.8   / GRE