TY  - BOOK
AU  - Michel, Daniel
AU  - Naude Peter,
AU  - Salle Robert,
AU  - Paul Valla Jean
TI  - Busines-To-business marketing: : Strategies and implementation
SN  - 9780230527270
U1  - 658.804 
CY  - New York
KW  - General management
KW  - Marketing management
KW  - Marketing
KW  - Industrial marketing
KW  - Business to business marketing
KW  - B2B marketing
KW  - Business to Business
ER  -