Smith, P R <br/><br/>
Great answers to tough marketing questions 

 - 2ed. 
 - New Delhi  Kogan Page  2004 
 - 298p 
<br/><br/><label>ISBN: </label>9788175542662 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management <br/>Management marketing <br/>Marketing 
<br/><br/><label>Dewey Class. No.: </label>658.8   / SMI