Stevens, Robert E. <br/><br/>
Marketing planning guide 
/ by Robert E. Stevens...[et.al.]. 
 - Bombay :  Jaico publishing house,  2000. 
 - 343 p. 
<br/><br/><label>ISBN: </label>8172248261 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management<br/>Marketing management<br/>Marketing planning
<br/><br/><label>Dewey Class. No.: </label>658.8   / STE