TY  - BOOK
AU  - Singh, Y. P.
TI  - Effective international marketing management
SN  - 8126112925
U1  - 658.8 
PY  - 2002///
CY  - New Delhi
PB  - Anmol Publications Pvt. Ltd.
KW  - Management
KW  - Marketing management
KW  - International marketing
ER  -