Strategic Marketing Management / by Mark E Parry.
Material type:
TextSeries: Mcgraw Hill Executive Mba SeriesPublication details: New Delhi : Tata Mc Graw Hill Publishing Company Ltd., 2002.Description: 275pISBN: - 70486883
- 9780070486881
- 658.8 PAR
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BHC Library | 658.8 PAR (Browse shelf(Opens below)) | Available | Management | 75590 |
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| 658.8 PAL Basic of marketing management | 658.8 PAL Princing Decisions and Marketing Policy | 658.8 PAL Managing marketing | 658.8 PAR Strategic Marketing Management | 658.8 PAR Marketing research | 658.8 PAU International marketing: text and cases | 658.8 PER Basic marketing: a global managerial approach |
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