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Strategic corporate communication

Argenti, A Paul.

Strategic corporate communication by Paul A Argenti. - 1ed. - New Delhi Tata Mc Graw Hill Publishing Company Ltd 2007 - 274p

ISBN: 9780070618169

Subjects--Topical Terms:
Management
Executive management
Communication
Management technique
Corporate communication

Dewey Class. No.: 658.45 / ARG

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